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Explore the Edge of What's Possible
Insights, strategies, and stories to help you thrive in uncertainty, unlock creativity, and turn complexity into opportunity.
Peak Performance


The Waiter Without a Notepad
How confident would you be to take a table's orders without a notepad to write things down? • Photo by Jessie McCall on Unsplash Eight...
Brandon Love
Aug 283 min read


Mastering the Middle: The Secret to Accomplishing Big Goals
Accomplishing big projects can be intimidating - it's helpful to break the journey into pieces. Photo by Matt Foxx on Unsplash I'm...
Brandon Love
Aug 144 min read


The Right Idea at the Right Time
Epiphanies change the way we see ourselves and the world, creating a powerful shift and opening the door to possibilities. Photo by...
Brandon Love
Aug 74 min read


Create More to Consume Less
My pal and colleague, Joel Hilchey, and I wrote a book about having better ideas more often. It's been useful to revisit. I've been...
Brandon Love
Jul 104 min read


What Procrastination Teaches Us About Peak Performance
Leaving work to the last-minute became a strategy of mine - turns out there's good reason. This summer marks my 12th year facilitating...
Brandon Love
Jun 124 min read


Energy Is Earned: What I Learned From Two Weeks of Running
Most people are burnt out because they're not recovering properly. This article explores how to do it better.
Brandon Love
May 294 min read


Negative Capability: The Overlooked Skill of Adaptable Leaders
The experience of magic stretches our minds - this can help us be better leaders as change happens faster. I love performing magic. Not...
Brandon Love
May 143 min read


Why Reaction Videos Might Be the Key to Better Engagement
Reaction videos - watching people watch other people - are commonplace for YouTubers The other day I watched a beautiful magic performance...
Brandon Love
May 82 min read


Adaptability Is More Than Reacting Well - It’s About Anticipating Possibilities
What do magicians and Toyota have in common? As a magician, I get a lot of questions when I perform: “How did you do that?” “Where did...
Brandon Love
Mar 203 min read


The Stories We Tell Ourselves
We are shaped by the stories we tell ourselves, which means by telling better stories we can create better results.
Brandon Love
Nov 14, 20242 min read


From Habit to Mastery: The Hidden Skill Every Magician Knows
There's a difference between practices and habits, and it will change how you direct your own progress.
Brandon Love
Oct 31, 20243 min read


Are You Overconfident in Your Willpower?
Here are some proven techniques to enhance your focus and productivity, and steer away from distractions.
Brandon Love
Oct 10, 20243 min read


Missing the Gorilla in the Room
This article explores inattentional blindness and offers some strategies to pay better attention.
Brandon Love
Oct 3, 20244 min read


The Peak Performance Power of a Pack of Playing Cards
A story about how to create joy even when things are challenging.
Brandon Love
Sep 20, 20244 min read


The Flow Triggers of Furniture Assembly
There are things we can do to trigger our minds into flow state - here we learn a few of those triggers from building furniture.
Brandon Love
Sep 6, 20243 min read


Why Creativity Needs a Box (to get out of)
Learn how to increase your creativity by adding restrictions to your thinking
Brandon Love
Sep 2, 20244 min read
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